take 5
thinking about digital customer experience
MOBILE IS DRAWING US DEEPER INTO WIRELESS WORLD
In: Uncategorized
19 Apr 2009
Great new report from the folks at Pew Internet Center on how mobile—phones, iphones, PDA—are pulling all us more deeply into a wireless world of interactivity.
I stood in line for five minutes at Walgreens yesterday waiting to pick up a prescription. Instinctively I pulled out my PDA and started checking e-mail, Twitter, the Twins score…Yes it’shappening and mobile customer experience will be a major focus of marketing and sales organizations:
“The Mobile Difference:”
http://www.pewinternet.org/Reports/2009/5-The-Mobile-Difference–Typology.aspx
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About this blog
I'm Rohn Jay Miller. I'm a principal in a start-up called AlphaBeta. We work with clients to evolve their business + communications strategies so they become more open, interactive and valuable in the marketplace. This means looking at how marketing, sales and customer service holistically engage customers. I write here about our challenges and opportunities.
I used to be Senior Vice President - Product + Technology, Knight Ridder Newspapers You can reach me at rmiller@alphabetadesign.com
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