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thinking about digital customer experience
Archive for the ‘retail’ Category
Why We Need Duct Tape To Run Our Systems
In: b2c|business strategy|change management|cloud computing|customer service|design|e-service|in-store|integration|retail|user experience|ux
7 Mar 2010We all see software system work arounds in our daily life. It will take strong cross department communication in the future to make sure systems do all they can do.
The lesson of clamshell packaging and real company values
In: b2c|business strategy|customer service|design|retail|user experience
15 Jan 2010Image via Wikipedia Tara Hunt, author of “The Whuffie Factor” spoke this week at a Social Media Club workshop held at Best Buy Headquarters in Minneapolis. As she spoke about her prescriptions for companies opening up to the new social Internet, she offered this discussion point: “Identify the values that are part of communities that [...]
Customer Satisfaction in E-Commerce Strongly Effects Future Loyalty
In: b2c|business strategy|customer service|e-commerce|e-service|integration|retail|user experience
31 Dec 2009Image via Wikipedia ForeSee Results has just released a research study on customer satisfaction with the top 40 Internet e-commerce Website and for mainstream retailers like Target and Best Buy it’s not great news. The two retailing giants scored just below the average for the 40 sites, and showed little improvement in their customer satisfaction [...]
The 7 Acid Tests for Brands in the Social Gold Rush
In: business strategy|crowds|customer service|e-service|retail|social media
16 Jul 2009Image via Wikipedia “The Acid Test” was popularized during the California Gold Rush of 1849. It was a simple test that gold seekers and traders could use to determine if a rock contained real gold or just base metals. Precious metals like gold stand up to strong acids without melting, while base metals will begin [...]
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- Tags: Business, social media
Social Media Open API Strategies for Bricks + Clicks Retailers
In: Minnesota|b2c|business strategy|e-commerce|open|retail|social media
26 Jun 2009Best Buy is the latest retailer to make the plunge into OpenAPI selling. Their Best Buy Remix will hopefully double their e-commerce sales over the next few years–at least that’s what Best Buy is hoping. What will this mean for smaller niche e-commerce retailers? Perhaps the best low cost ROI strategy they could pursue.
About this blog
I'm Rohn Jay Miller. I'm a principal in a start-up called AlphaBeta. We work with clients to evolve their business + communications strategies so they become more open, interactive and valuable in the marketplace. This means looking at how marketing, sales and customer service holistically engage customers. I write here about our challenges and opportunities.
I used to be Senior Vice President - Product + Technology, Knight Ridder Newspapers You can reach me at rmiller@alphabeta.co
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- Why We Need Duct Tape To Run Our Systems
- The Death of Branding and The Rise of Design and Reputation
- My Favorite Television Commercial
- The lesson of clamshell packaging and real company values
- Intercomm: how internal + external communications integration will become the new frontier
- Customer Satisfaction in E-Commerce Strongly Effects Future Loyalty
- Lessons From Crossing the Chasm of Social Media at Lego
- Texas Instruments E2E Community Blows Open the Case for B2B Social Media Investing
- I’ve Got a New Job–and So Do You
- Five Reasons Why I Hate My Very First, Shiny New iPhone