take 5
thinking about digital customer experience
Archive for the ‘remote’ Category
Public Touchscreens Can Create Multi-User RFID Magic
In: b2c|customer service|design|e-service|in-store|museums|remote|testing|user experience
17 Jul 2009[youtube width="400" height="300"]http://www.youtube.com/watch?v=Nxq9PZRrNAA[/youtube] Schematic has done some pioneering work with large touchscreens. You may have seen their touchscreen computer for Accenture in the International Terminal at JFK airport in New York City. They came to Cannes this year for the interactive festival and installed a touchscreen to help attendees get registered and oriented. Two things [...]
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- Tags: museum
TAKE 5: How Do Customers Experience Online Over Time?
In: b2c|business strategy|crowds|customer service|design|remote|research|social media|testing|user experience|ux
7 Jun 2009This week let’s think about time. How does time change the customer experience online? I was thinking about how we arrive at, consume, leave and (maybe) come back to different digital experiences. This has big implications for social media where developing awareness, wonder and trust all happen over time, outside the single customer experience model. [...]
Why Do Some Social Media Platforms Beat the “Hype Cycle” + Others Don’t?
In: b2c|business strategy|crowds|customer service|design|media|remote|research|social media|social trends|testing|user experience|ux
1 Jun 2009Geoff Northcott of AKQA in London had a great post in his blog today about Augmented Reality on the Web, which is the term for immersive media experiences. He matched Second Life and other Augmented Reality technologies against the Gartner Hype Cycle. The Hype Cycle, pictured above, says that many new technologies on the Internet [...]
Like it or not, we’ll be “friended” the rest of our lives
In: b2c|crowds|customer service|remote|research|social media|social trends|ux
26 May 2009By RJM My stepmother, Peggy Miller, recently retired as the President of a state university. In the logistical process of retiring she had to turn in her laptop and cell phone, and buy new ones. But she will be allowed to keep her e-mail address for the rest of her life, peggy.miller@<nameofcollege>.edu. That’s apparently one [...]
GALL’S LAW: Complex systems always begin with simple ones
In: b2c|crowds|customer service|design|remote|research|social media|testing|user experience|ux
6 May 2009Joshua Porter’s blog Bokardo: Social Design is always great. He did a post last week on Gall’s Law: “A complex system that works is invariably found to have evolved from a simple system that worked. The inverse proposition also appears to be true: A complex system designed from scratch never works and cannot be made [...]
Remote usability testing vendors
17 Apr 2009Elizabeth Bacon IXDA has assembled an incredible spreadsheet of the top 15 remote usability testing services with features, advantages, pricing, contact. Great spreadsheet for UX professionals to hold on to: http://spreadsheets.google.com/ccc?key=pc-NAeDLmYFveCRlIejNuFA There’s also some great threads on remote vs. facility vs. in-house testing. I’ll be blogging more on this in the coming week. Bookmark It
Remote User Testing vs. In-house Testing?
In: b2c|crowds|facilities|remote|research|testing|user experience|ux
14 Apr 2009I’m researching on-site user testing vs. remote, and other methods. This is a terrific discussion thread from IXDA, which includes a long screed from Jared Spool, always and intelligent view. As clients know, I’m a fan of remote user testing and ethnography, though there’s a real place for user testing facilities, especially in house for [...]
About this blog
I'm Rohn Jay Miller. I'm a principal in a start-up called AlphaBeta. We work with clients to evolve their business + communications strategies so they become more open, interactive and valuable in the marketplace. This means looking at how marketing, sales and customer service holistically engage customers. I write here about our challenges and opportunities.
I used to be Senior Vice President - Product + Technology, Knight Ridder Newspapers You can reach me at rmiller@alphabetadesign.com
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